K3 Business Technologies Group is a software and technology provider listed on the London Stock Exchange. Part of their offering is cloud hosted IT infrastructure, i.e. removing physical hardware and hosting that in their data centres instead, and they’re so good at doing it, they built their own cloud.
Workshop was tasked to publicly launch the K3|cloud at a major London event; Cloud Expo. We developed a brand, explainer animation, landing page and pricing calculator along with a host of other assets to be used in a go to market campaign.
We also handled the exhibition stand design and floor management of the event for the client and drove visitors to the stand through a combination of social and email outreach.