K3 SYSPRO ANIMATION

The client: The sole UK reseller of SYSPRO ERP and head office for SYSPRO Europe.

The project: Arm the sales team with tools to quickly and easily explain the benefits of SYSPRO and the various add-on modules.

Disciplines: Content Strategy, Animation, Design, Copywriting

We created a series of animations based around the concept of ‘SYSPRO City’ – a city that runs like clockwork thanks to its use of SYSPRO ERP and the various add-on modules.

The feedback from the sales team has been overwhelmingly positive and the animations continue to be used on social media, websites, at exhibitions and during sales meetings and presentations.

25,000 new
site views
1200 more
customers
800 swapped from
other suppliers

What the client thought

“The Workshop team really understood what we were trying to achieve with this brief and delivered both creatively and strategically. These animations are a very handy tool for our entire team and we’ve had great feedback about how they sum up the features and benefits of our products.”

Sarah Bojanowski, Marketing Manager, K3 Syspro

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